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PDF, EPUB, MOBI, TXT, DOC Neden ile Başla (1.kitap) nsanlar sizin Ne satt n z de il Neden yapt n z sat n al rlar .
nsanlar manip le etmek kolayd r Ama bu bize hem kurumsal hem de bireysel anlamda uzun s reli bir ba ar sa lamaz .
B y k liderler evrelerindeki insanlar manip le etmezler onlara ilham verirler ve kendilerini geli tirebilecekleri bir ortam olu tururlar .
H k mlere ya da emirlere g re hareket eden de il ald klar ilhamla i lerindeki arzular motive olan insanlar yarat rlar .
Her eye bir Neden ile ba lay n O i i yapmaktaki amac n z sebebinizi ve inanc n z belirgin k l n .
Nedeniniz ile Neyi Nas l yapt n z birbirleriyle tutarl olurlarsa insanlar size g venirler ve size sad k kal rla
b Why do you do what you do b br br Why are some people and organizations more innovative more influential and more profitable than others Why do some command greater loyalty from customers and employees alike Even among the successful why are so few able to repeat their success over and over br br People like Martin Luther King Jr Steve Jobs and the Wright Brothers might have little in common but they all i started with why i It was their natural ability to start with why that enabled them to inspire those around them and to achieve remarkable things br br In studying the leaders who ve had the greatest influence in the world Simon Sinek discovered that they all think act and communicate in the exact same way and it s the complete opposite of what everyone else does Sinek calls this powerful idea The Golden Circle and it provides a framework upon which organizations can be built movements can be lead and people can be inspired And it all starts with WHY br br Any organization can explain i what i it does some can explain i how i they do it but very few can clearly articulate i why i WHY is not money or profit those are always results WHY does your organization exist WHY does it do the things it does WHY do customers really buy from one company or another WHY are people loyal to some leaders but not others br br Starting with WHY works in big business and small business in the nonprofit world and in politics Those who start with WHY never manipulate they inspire And the people who follow them don t do so because they have to they follow because they want to br br Drawing on a wide range of real life stories Sinek weaves together a clear vision of what it truly takes to lead and inspire This book is for anyone who wants to inspire others or who wants to find someone to inspire them
b The highly anticipated follow up to Simon Sinek s global bestseller i Start with Why i b Simon Sinek is an optimist a visionary thinker and a leader of the cultural revolution of WHY His second book is the natural extension of i Start with Why i expanding his ideas at the organizational level Determining a company s WHY is crucial but only the beginning The next step is how do you get people on board with your WHY How do you inspire deep trust and commitment to the company and one another He cites the Marine Corps for having found a way to build a culture in which men and women are willing to risk their lives because they know others would do the same for them It s not brainwashing it s actually based on the biology of how and when people are naturally at their best If businesses could adopt this supportive mentality employees would be more motivated to take bigger risks because they d know their colleagues and company would back them up no matter what Drawing on powerful and inspiring stories Sinek shows how to sustain an organization s WHY while continually adding people to the mix br
b Simon Sinek s recent video on The Millennial Question went viral with over million views and his TED Talk on the global bestseller i Start with Why i is the third most watched of all time b br br b Sinek s latest work i Together is Better i is a little book of inspiration for the modern world b br br Most of us live our lives by accident we live as it happens Fulfilment comes when we live our lives on purpose br br What are you going to do with your life What are you doing with your life now br br Do you have goals A vision A clear sense of why you do what you do br br Almost everyone knows someone who has grappled with at least one of these questions The answers can often seem elusive or uncertain br br Though there are many paths to follow into the unknown future there is one way that dramatically increases the chances we will enjoy the journey To travel with someone we trust br br We can try to build a successful career or a happy life alone but why would we br br b Together is better b br br This unique and delightful little book makes the point that together is better in a quite unexpected way Simon Sinek bestselling author of i Start With Why i and i Leaders Eat Las i t blends the wisdom he has gathered from around the world with a heartwarming richly illustrated original fable br br Working hard for something we don t care about is called stress Working hard for something we love is called passion
b The next step for applying the life changing lessons of the bestseller i Start With Why i b br b b br With i Start With Why i Simon Sinek inspired a movement to build a world in which the vast majority of us can feel safe while we are at work and fulfilled when we go home at night However many people have had trouble bringing the book s message into their own career and company Now along with two of his colleagues Peter Docker and David Mead he has created a guide to the most important step any business can take finding your why br br This easy to follow guide starts with the search for your personal why and then expands to helping your colleagues find your organization s why With detailed instructions on every stage in the process the book also answer common concerns such as What if my why sounds like my competitor s Can you have more than one why And if my work doesn t match my why what do I do br br Whether you re entry level or a CEO whether your team is run by the founder or a recent hire these simple steps will lead you on a path to a more fulfilling life and longterm success for you and your colleagues
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nsanlar sizin Ne satt n z de il Neden yapt n z sat n al rlar br br nsanlar manip le etmek kolayd r Ama bu bize hem kurumsal hem de bireysel anlamda uzun s reli bir ba ar sa lamaz br br B y k liderler evrelerindeki insanlar manip le etmezler onlara ilham verirler ve kendilerini geli tirebilecekleri bir ortam olu tururlar br br H k mlere ya da emirlere g re hareket eden de il ald klar ilhamla i lerindeki arzular motive olan insanlar yarat rlar br br Her eye bir Neden ile ba lay n O i i yapmaktaki amac n z sebebinizi ve inanc n z belirgin k l n br br Nedeniniz ile Neyi Nas l yapt n z birbirleriyle tutarl olurlarsa insanlar size g venirler ve size sad k kal rlar
Bir ok g kazanmadan ya da herhangi bir etki yaratmadan nce hedefi ni an alacak bir bi imde geriye do ru derece ekilmelidir br br te bu nokta NEDENin g c n n geldi i yerdir neden ileride meydana getirmek istedi iniz eylere bak p o noktaya gelmek i in stratejiler bulmakla olu maz br br Herhangi bir piyasa ara t rmas n n i inden do maz M terilerle ya da al anlarla yap lan uzun konu malar neticesinde ortaya kmaz br br T m bunlar n tamamen ters y n ne bak ld nda gelir br br Neden i inizden do an bir his bir ama bir tutku ve bir inan t r br br Nedeni bulmak bir ke if s recidir
Ba ar n n Anahtar Liderin Elinde br br Ba ndan kriz ge memi bir irkete tarihte hi rastlanmam Zaman de i tik e ve insanl k geli tik e bu krizleri atlatman n hatta onlar birer f rsata d n t rmenin yolunu bulmak da ka n lmaz olmu te ABD nin tan nm motivasyon ko u Simon Sinek yeni kitab nda tam da bu konudan hareketle liderlere sesleniyor Krizlerle bor larla huzursuz ve g vensiz al ma ortam yla alkanan irketlerin liderlerine i lerini itibarlar n ve g venilirliklerini yeniden kazanman n dolay s yla s rd r lebilir ba ar n n yollar n g steriyor br br e her sabah mutlu huzurlu ve g vende hissederek gitti inizi ve ak am evinize tatmink r bir ne eyle d nd n z hayal edin Biraz fazla topik geliyor de il mi Oysa Sinek e g re tam tersi bu i yerinin al an na sa lamas gereken temel bir insani hak br br Simon Sinek in iyi ve k t liderlik rnekleriyle zenginle tirdi i Patron De il Lider Ol kitab nda belki de uzun y llard r hi fark nda olmad n z de erlerin bir arada uyum i inde al ma prensiplerinin ve en nemlisi hayat n z n b y k bir k sm n ge irdi iniz i yerinizin nas l bir g venlik emberi i inde olmas gerekti inin nemini ke fedeceksiniz
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